Adfecta has more hands-on experience than the rest.

If you're looking for the talent that resides in the "big agencies", you have found it here at Adfecta. Our team members gained their experience by working with agencies such as 24/7 Media, DoubleClick, AOL, and others. We have also worked with top Web developers and traditional advertising agencies. Here's why...

Adfecta is a company that started years ago due to the change of the Web development atmosphere. Around 1997, we saw an influx of two things: (1) people fresh out of school with no hands-on experience that utilized bad code or “out of box” Web solutions professing to be Webmasters and creating really bad sites, and (2) an increase in traditional advertising agencies and pr firms attempting to do work that they simply were not qualified for. A group of programmers, marketing personnel, and executives came together from the industry giants (including AOL, Yahoo!, DoubleClick, Razorfish, 24/7 and Interactivate) after competing for projects, and seeing each other at industry conferences, and decided to form a company that would offer clients a myriad of talents needed for a successful Web site, but would not limit themselves to a tiny staff of cookie-cutter programmers. 

The simple reality is that when you go into a well-known firm, your file is not necessarily handled by the executives (or even necessarily the best programmers if your budget is too low) that sold you their services, but by an entry-level programmer that may know code, but does not have the experience in the industry to really offer a top-notch site. Moreover, larger firms spend hundreds of thousands of dollars each year on expensive advertising and marketing, flashy proposals, five-star dinners and a salary to support their staff whether work is being produced or not. Our team does NOT work that way. We are all equal partners, equal workers, and equally determined to offer you the best of the Web, everyday.

The bottom line is experience. We have team members all over the country, which allows for hands-on work with clients globally, but does not deter from streamlined communication and organization. Our President is not only an Internet wizard (she’s been on the Net since before it was available to the public), but also and Organizational Developer that keeps all projects running smoothly. For each potential client, each of our team (32+ people) read the initial research about the client, and then makes preliminary notes that are reviewed on a weekly conference/videoconference call. At this time, we take special consideration whether anyone has a vested interested in doing the project (i.e. someone has worked in the industry of the potential client before or the client deals with a hobby they are interested in). We then look at the specifics of the proposal and create a team that offers the client the EXACT talent they need, give you a complete proposal with pricing and begin working WITH you to meet your goals.

When you use Adfecta, you are not a number, you are member of our firm. Where some larger agencies will turn your business away due to limited budget, Adfecta's team will embrace the challenge and revel in your new opportunities. We will meticulously research your account to offer you the best team of designers FOR YOUR SPECIFIC JOB - not hand off your site to the same programmer or marketer that may or may not know your industry. do their best to service any size account, without sacrificing performance, or value. We give the same attention to our $1 Million budgeted clients, as we do our $1,000 budgeted clients. 

Please contact us for more information on how we can build a custom media plan for your agency. info@adfecta.com